Your Vision, Our Strategy.
Endless Innovation.
Customer Driven Growth & Innovation.
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Who We Are
We are an independent boutique consulting firm, based in Canada, and operating globally.
What We Do
We offer business design and growth strategy services with an innovative, tailored, and full-service approach to implementing business transformation goals.
Who We Work With
We help B2B Technology Companies, active in regulated industries, such as MedTech, Fintech, Renewable Energy & other Cleantech industries.
What Sets Us Apart
We Have Extensive Experience
Our extensive experience navigating customer-centric business transformations, regulated industries, and supporting strategic decision-making from the early stages of a project to its final outcome helps clients adapt to shifting customer expectations, markets, and more.
We Deliver Results
As organizational and cultural transformation experts focused on quality solutions, we’re not shy to take on a challenge. Enacting change can be difficult, especially as businesses must quickly adapt to industry trends and regulatory expectations, and strategic problem-solving is key to becoming a market and customer-driven company.
That’s where we deliver.
Our Services

For Established Companies
Drive Transformation
We support your transition from a product or technology-driven company to a market and customer-driven one through processes that aren’t reliant on legacy organizational approaches
Enhance Strategy
We identify strategic opportunities to create growth and differentiate your offering. We effectively execute strategic recommendations and bring structure to complex, unstructured problems.
Build Capacity
We provide counsel on innovation processes, strategy definition, customer segmentation, and go-to-market experimentation.

For Startups/Scaleups
Clarify Commercial Strategy
We work with you to define a clear, actionable path to market success by identifying opportunities, setting priorities, and aligning your efforts with business goals.
Design Business Models
We craft innovative, scalable business models tailored to your startup's unique needs, ensuring long-term viability and profitability.
Mitigate Commercial Risks
We proactively address potential challenges, leveraging data-driven insights and strategic foresight to reduce uncertainty and increase resilience.